SEO Benchmarks for Success: Turning Traffic into Targeted Patient Engagement
Posted on November 6, 2024 in
Digital Marketing
Effective SEO is about driving real value for your medical practice—attracting patients and increasing market share. At SILVR, we focus on SEO that meets your practice’s business goals through expanding your patient base and strengthening authority in your field. Our SEO approach is purposefully designed to go beyond driving pageviews—we…
Zeiss Secret Shopped 100 Practices. Here are the 3 biggest opportunities they discovered.
Posted on August 27, 2024 in
Digital Marketing
Today’s article is a guest post from Troy Cole, founder of LogiCole Consulting and creator of the E3 Conversion System. His firm specializes in helping practices increase their conversions from lead to consult and consult to surgery. He recently joined Zeiss to present the results of the largest digital lead…
How to Create a UTM Link
Posted on November 3, 2023 in
Digital Marketing
Learn How to Add UTM Tracking to Your Marketing Campaigns In order to implement successful digital marketing, you need to understand the performance of your online campaigns. UTM links, sometimes called UTM codes, are a simple and effective way to add data-driven tracking to your marketing efforts. What is a…